woman wearing large designer frames

Designer Frames in Lincoln

Specs You'll Love to Wear

(402) 277-9980

Reinvent Yourself With Our Premium Selection of Frames

Want a smart look for the office or bold, colorful frames for that dream vacation?

You've come to the right place! We offer a wide selection of designer frames for every taste and lifestyle. Our opticians have the expertise and experience to help you choose the perfect frames, honed from high-quality materials. Choose from dress, sport and casual styles and wear your unique designer eyewear with pride.

Correct your vision and look your very best with our specialty designer frames.

man wearing black eyeglasses

Some of the Popular Brands We Carry

Wiley X Ray-Ban Kate Spade Coach Gucci Calvin Klein Flexon Tom Ford Michael Kors Bebe Boss Tiffany Etnia Barcelona Longchamp Ogi DKNY Joseph Abboud Swarovski Steve Madden Nike WOOW Champion Oakley
Buy One, Get One 50% Off Complete Eyeglasses
Buy One, Get One 50% Off Complete Eyeglasses

Our biggest savings of the season is here!

Starting April 6th until June 14th, Buy One, Get One 50% Off Complete Eyeglasses*.

Looking for the perfect pair? EyeCare Specialties - Pine Lake's expert opticians are ready to help you find frames that match your style and vision needs.

*Must present offer at time of purchase. Must purchase a complete pair of prescription eyeglasses, including frame and lenses. Discount applied to complete pair of equal or lesser value. Does not include Alain Mikli, Barton Perreira, Burberry, Cartier, Cazal, Chanel, Cutler and Gross, Dita Lancier, Gucci, ic!Berlin, l.a. Eyeworks, Maui Jim, Mykita, Nifties, Oakley, Oliver Peoples, Ray-Ban, Salt, Salvatore Ferragamo, Skaga, Silhouette, Tom Ford, WOOW, YSL, sunglass frames, accessories, contact lenses, or medical procedures. Cannot be used with any other promotion, discount, or offer. Not redeemable for cash. Not valid on previous orders. Other restrictions may apply. Offer valid 04/06/2025-06/14/2025. 25AEG-978350.

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High Performance Lens Care

Who doesn’t love wearing a pair of freshly cleaned glasses?

Clean your eyeglasses daily to keep them squeaky clean and crystal-clear. Proper care is essential, as it will ensure flawless vision and will help your lenses last longer. So pop on over to learn how to best clean your specs!

Patient Reviews
4.8
737 Reviews
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- Apr. 29, 2025
Excellent selection of glasses and the staff and providers are awesome!
- Apr. 15, 2025
Excellent care!
- Mar. 28, 2025
Dr. Stille is awesome! Very thorough. I had to make a last minute appointment due to my normal eye d... octor not being open. I was having some blurry vision due to some new medication and was advised to be seen by an eye doctor to make sure the health of my eyes were okay. The scheduling team was awesome and went above and beyond to see if someone could see me today and was able to get me in. Dr. Stille saw me and was very thorough and addressed my concerns. I am very very happy with my visit and would honestly love to come back. My husband is looking for a new eye doctor and have recommended Dr. Stille. Thank you so much!
- Feb. 28, 2025
Dr. Rogge is Fantastic! I was using multifocal contacts but felt I was giving up too much distance.... She switched me back to single vision contacts and adjusted my RX and my near and distant site improved, and my contacts will be cheaper! She really listened and addressed my concerns. I loved her approach and she was really easy to communicate with.
- Feb. 24, 2025
Dr Brightman is really good at what he does.
- Feb. 03, 2025
Staff are so friendly! Quality of the eyewear is great!
- Dec. 08, 2024
Everyone was very nice and helpful
- Nov. 20, 2024
I have seen Dr. Brian Brightman for years and he helped me tremendously with my dry eye issue. He al... ways had the best advice for a variety of things as my vision has changed over the years. He truly listens and cares-I know I can always trust his advice.
- Nov. 04, 2024
Very professional and very friendly! Great care and service!
- Oct. 30, 2024
Very professional and courteous staff from check in to check out. Dr. Brightman is excellent. He is ... very thorough and addresses all of my questions and concerns.
- Oct. 15, 2024
Great customer service, always able to find a solution. Would recommend to anyone, we have 2 kids w... ith glasses and they always take very good care of them.
- Oct. 04, 2024
Needed new prescription and something removed from my eye. Was painless and my eyes are good to go!
- Oct. 03, 2024
Staff was great, everything was fast and friendly.
- Sep. 12, 2024
From the very first moment I walked in I was greeted warmly, asked if I had an appt, and taken care ... of by the whole team of professionals! I met Dr. Brightman, who is caring and professional. I walked out with a repaired pair of glasses, ordered new ones from Brad, and had more knowledge about my eye vision! Great job everyone. 👍🏼
- Jul. 13, 2024
Would recommend
- Jul. 03, 2024
We love the team at Eyecare Specialities! Especially Dr. Brian Brightman! He’s so great with our e... ntire family!
- Jun. 25, 2024
The staff and Dr. Steger were very informative of the steps, and explained thoroughly the changes to... my eyes. I didn't feel rushed, and was allowed to ask follow-up questions at length.
- Jun. 25, 2024
Amazing staff! Very friendly and professional! Highly recommend!!!
- Jun. 19, 2024
Everyone is always kind, helpful and informative. They are all very good with my kids, 2 of whom are... on the spectrum.
- May. 28, 2024
Dr. Brian Brightman is amazing!!! The reception staff needs more training; especially, with release ... forms & patient history…..(established patient or new) You have to be your own ADVOCATE!!!

View All 737 Reviews

Quality Designer Frames in Lincoln

(402) 277-9980

Our optometry practice in Lincoln

Meet our Eye Doctors

Photograph of Brian Brightman
Hours
  • Monday 8:00 am - 5:00 pm
  • Tuesday 8:00 am - 5:00 pm
  • Wednesday 8:00 am - 7:00 pm
  • Thursday 8:00 am - 5:00 pm
  • Friday 8:00 am - 5:00 pm
  • Saturday 8:00 am - 12:00 pm
  • Sunday Closed
Insurance Plans
  • VSP
  • Medicare
  • United Healthcare
  • Aetna
  • Spectera
  • Anthem
  • Anthem Blue Cross Blue Shield
  • EyeMed
  • Blue Cross
  • MetLife

young woman wearing stylish designer glasses

Level up your frame game at EyeCare Specialties - Pine Lake!

(402) 277-9980